Airtel Broadband has quietly introduced a cap on broadband speed its customers can use every month. For instance, if you look at their website for Home 2222 Plus plan, the company is supposd to provide 1 Mbps unlimited data transfer for a month. However, Airtel now says that they provide speed of 1 Mbps for the first 50 Gigs of data transfer later it will be capped at 512 Kbps. Last October, Comcast in the US introducted similar caps restricting 250 Gigs of data transfer / month. However, unlike other ISPs Airtel still hasn’t gone ot the extreme of Traffic manipulation. As Google speaks of Open Network and Net Neutrality, Telcos are running for cover 🙂
It is now evident on why Airtel introduced this new product – Speed on Demand. If you are one of those heavy users and have exhausted your 50 Gigs limit and urgently need to download a Linux ISO, then all you can do is, make use of the Speed on Demand and pay extra for the same.
Quickly wanted to comment on the promise of Airtel’s broadband speed – 1 Mbps is only upto your ISP node 😉 In reality, it will be between 2/3rd to one-half of the promised speed if you do a Speedtest.
Airtel’s product manager has done a good job by introducing this product to boost the bottomline of his company. Aditionally, he should put an effort to make Airtel’s website compatible with Mozilla Firefox.[If you feel its compatible, drop me a line and I’ll show how it is incompatible]