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Moser Baer, the low cost manufacturers of CD / DVD media products had announced its intention to enter the home entertainment market by launching Indian movie VCD / DVDs for as low as Rs 34 [$0.75]. Moser Baer has fulfilled its promise by launching 101 Tamil titles. Moser Baer isContinue Reading

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Most bloggers have wrongly reported that Fabmall.Com, India’s leading e-commerce portal is a part of A V Birla group under the Trinethra acquistion. In a note sent to us, K Vaitheeswaran Chief Operating Officer, FabMall.Com said, The online business continues to operate as an independent entity. The reports of the acquisitionContinue Reading

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Last November we read about Lee Jeans going for Bluecast marketing [Marketing via Bluetooth enabled handsets]  developed by Maxus Interaction. Lee is in the forefront of this innovative advertising and marketing approach. It has done it again debuting an exclusive WAP portal hosted on Mauj – http://wap.mauj.com/lee. The portal offers Mobile catalogueContinue Reading

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Earlier this month, during Microsoft CEO, Steve Ballmer’s visit to India, Hucth and Microsoft announced that Windows Live Search for Mobile will power Hutch customers’ mobile searches. Since then the search engine giant, Google Inc was searching for a partner in India and in line with it’s track record, it hasContinue Reading

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Since several days, I wanted to cover about the Social Networking space in India and finally the ET article has trigerred me to write this. Hindustan Lever Limited which has tasted some success with social networking site SunsilkGangofGirls, may take the model global. Fair enough 🙂 However, from the article, I am a bit skeptical aboutContinue Reading

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Nasdaq listed Rediff.Com India Limited has posted strong Q2 results, especially with reference to growth in Indian online advertising. Recall from IAMAI & Pinstorm report that the Indian online advertising barely existed in 2002-03. Excerpts from Rediff’s Q2 results QoQ growth in Indian Online advertising 20%. YoY growth for corresponding Q2 quarters is 94%.Continue Reading

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I had a chance to interact with Madhouse (Madhouse.in) team and excerpts are as follows. Who  & Where – Madhouse Entertainment, Chandigrah, Noida,  Delhi and surrounding areas. What They Do  – Madhouse understands you and is determined to transform the way you choose and watch high quality DVDs (Movies), served at your doorstep. They’ll also serve you with Games,Continue Reading

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Sulekha.Com an online community for Indians worldwide received $10 Million in funding from Norwest Venture Partners according to NVP. NVP’s managing partner Pramod Haque will join Sulekha’s board of directors.Sulekha is mainly into classifieds, blogs and yellow pages. Sulekha’s blogs and classifieds are mostly popular outside India. Nikhil Pahwa overContinue Reading

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The first Dot Com IPO in India is open for subscription. Info Edge India Limited promoters of leading job portal Naukri.Com is the first Internet company to go for an IPO in India. Info Edge basically derives upto 90% of their income from Naukri and other job classifieds. Unfortunately, they don’t holdContinue Reading