Mobile Retail Market in India touches $16Billlion

Gandhi_Mobile.GIFThe retail segment of the fastest growing Mobile market in the world has touched USD 16 Billion(Rs75,000 Crores) and rising 20% YoY. What does Mobile retailing include ? Mobile retailing is not just selling fancy handsets and accessories. The big chunk of it is selling pre-paid currency. Approximately 80% of the subscribers are in the category of pre-paid.(Source: Bharti Airtel Limited, Q2 Report). Surprisingly, the Indian consumer electronics market is estimated at mere $5.5 Billion(Rs25,000 crores)

With such a huge potential for the mobile market, several players are entering the organized mobile retailing sector. Mobile NXT was the first one to enter directly into the business without any retailing background. While Mobile Magic was a state wide distributor and opted to go for its own brandingUniverCell Telecom was a distributor too and opted to go for online mobile retailing. ConvergeM and MBazaar are owned by India’s famous retailer, Pantloon and are expected to roll out 120 stores by 2007 and are also planning for concept mobile stores. Others in line to get a slice of Mobile retail market are are Essar Telecom, ITC Limited’s eChoupal for rural mobile marketing and DCM Shriram through their Hariyali Kissan Bazaar once again targetting the rural Indian consumer.

6 Comments


  1. Shri Sachin Suryakant ShahSachin Fireworks Phataka Shop,1045,Shukrawar Peth,Tilak Road,Hirabaug Chowk,Pune 411 002.MAHARASHTRA(INDIA)Ph- 020 24473783,24475921,24471077,24473799Mob-+91 9850498610,9890520723,9823197122,E mail- sachin.shah8@Yahoo.com Dear Sir, We are glad to inform you that we have Commercial Premises on ground floor at Main Tilak Road,Near Swargate Bus Junction,Hirabaug Chowk,on LEASE Basis.(A) 500 sq.ft. commercial shopping Premises. On main Tilak Road,Hirabaug Square, “VACANT” & “AVAILABLE ON LEASE”owned by us,(B) 350Sq.ft.+ 200 Sq.ft. Indivisual Parking,commercial shopping Premises, On main Tilak Road,Near Swargate Bus Junction, “VACANT” & “AVAILABLE ON LEASE”owned by us, Your goodself are well aware that this area is heart of the City,surrounded by so many Nationalise & CO-operative Banks & Residential Area.It is rare oppurtunity to get the premises in this area.All mobile company having their own showroom in this area except Vigin Mobile. You are requested to contact urgently for the same,Rest we can discuss in our meeting. Thanking You, Yours faithfully,SACHIN SHAH.

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  3. Good Information. Its gives lots of insight. Can you also list the current online mobile retail shops in india?

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