Tag Archives: google-apps-monetization

Google I/O 2015 – End of Big Technology Innovation Era?

Google IO 2015 End of InnovationGoogle has been known to do things, not in a traditional way and continue to innovate at a faster pace than the rest of the Bleeding Edge Tech Industry. However, Google I/0 2015 in my opinion has been a total disappointment as I didn’t see anything with WoW Factor or Out of the Box Innovation. Looks like the company is having a tough time given by a company run on Behavioral Science grabbing all Advertising Dollars (Guess which one it is ?) and giving sleepless nights to all the Engineers @ Mountain View. IMHO, this will get worse as the morale of overworked engineers at Google will sink if their bottom line growth is tepid relative to competitors in the valley getting tens of billions of dollar in valuation. Continue reading Google I/O 2015 – End of Big Technology Innovation Era?

Google Play – Billion Dollar Mobile Apps Business Built for Developers / Telcos

Google Play BusinessIn less than five years the market for mobile apps has exploded. The longest standing app store, Apple’s App Store, has over 1mn apps available for download, hundreds of thousands of app developers, over 60mn apps downloaded since inception. Growth is being driven primarily by continued penetration of smartphones globally (+19%), but also by increasing spend per user. Given this growth outlook and the increasing use of apps by consumers and the growing importance being placed on mobile app strategies by brands and enterprises.

Google believer of Information at finger tips is highly secretive on information about its Google Play business. Leveraging Apple’s disclosures about its App Store payouts, data from third-party mobile app analytics companies, and installed device estimates from Gartner to estimate Continue reading Google Play – Billion Dollar Mobile Apps Business Built for Developers / Telcos