With inputs from TRAI on Adjusted Gross Revenues of wireless operators directly from 2G Wireless Services and no gimmick [RCom’s bundling of proprietary handsets, etc] Bharti Airtel commands a whopping 33.3% revenue market share at the end of Sept-2009. Vodafone India ranks second with 20.4% followed by Idea Cellular with 12.1% which has pipped Reliance Communications out of the top 3 – 12.0% [ If RCom is really competitive, it should make it Revenue Market share rise to atleast 15% within the next 12 months as their GSM network is fully stabilized and underutilized]
We are into a new era of holding multiple SIMs where subscriber market share makes less sense. However, since we have been covering that for over 3 years, just included it for comparison. Overall, there are 471.72 mn cell phone subscribers in India. The following chart shows the Ranking of Top 6 mobile operators at the end of Sept-09 quarter, collectively they control 93% of subscribers and 95% of revenues.
