In July 2013, we highlighted the impact of saturation of smartphones in developed markets, asserting high-end handset sales were apt to decelerate in coming quarters. As a supplement to this report, we next looked at product life cycles, where we showed that lifecycles for progressive new product types are increasingly short, limiting the profit period. In this further supplement, we will look at the Volatility in the Purchases of High End SmartPhones by Consumers. Continue reading How SmartPhone Purchase Cycle Volatility has shifted towards First Quarter of Launch ?
Few days ago we discussed the Saturation in sales of High End SmartPhones. The high end consumer is complaining that the hardware spec is a marketing gimmick and refusing to upgrade. Amidst this backdrop, can the mobile handset makers give consumers a reason to buy new handsets ?
‘Battery Life Consumers’ most frequent complaint about smartphones is battery life, and yet all the new features in today’s flagship smartphones add features that many consumers believe do not improve user experience – but meanwhile shorten battery life. Most Mobile Apps Continue reading What SmartPhone Features Can Reverse the High End Mobile Saturation Cycle ?