Tag Archives: OTT-Apps-Vs-Telcos-Apps

FaceBook vs Snapchat may kindle interest in Snow App

snow-mobile-video-appSnapchat has successfully gained popularity amongst millennials. The company is finally set to debut IPO as early as March 17, valuing the firm at between USD20-25b. Lately, we are observing an interesting trend. Facebook appears to be testing Snapchat–like features on several of its properties to compete with Snapchat. Of note, its effort to put photo and video across apps is being accelerated.

For instance, Facebook has launched similar forms of apps (e.g – Poke, Slingshot, Flash, etc.), tested its features across Continue reading FaceBook vs Snapchat may kindle interest in Snow App

VoIP Vs VoLTE – How Airtel / Reliance Jio can Fend Off Competition from OTT Apps ?

OTT Apps Vs VOLTE Native AppsIn the last few weeks we have covered enough about OTT Apps and its disruption to the entire Telecom industry. However, during course of my research on VoLTE, I found out that OTT Apps are not at the same level of Advantage as VoLTE Apps which Telecom Operators will bind to their Network. Of course their argument will be the High cost of Spectrum and Network investment.

In general terms VoIP sounds like transmitting Voice over IP network but with the underlying 4G LTE Network. However, technically they differ and we’d like to enlighten the difference between VoIP and VoLTE.

Will Airtel, Vodafone and Idea Cellular Block WhatsApp / OTT Apps Voice Traffic in India ?

WhatsApp Voice Blocked in IndiaMark Zuckerberg, CEO of Facebook delivered at Mobile World Congress said that WhatsApp was worth more than the $19bn Facebook paid for. He gave limited insights on how he intends to monetize WhatsApp but ruled out monetizing customer data. WhatsApp is scheduled to launch voice service on top of its existing messaging service in Q2-2014. The main risk for operators is the potential cannibalization of voice usage and revenues by data as is already the case for SMS. With 95% of Indian users in Pre-Paid segment, there are no bundled offerings by Telcos which can cannibalize there revenues. Continue reading Will Airtel, Vodafone and Idea Cellular Block WhatsApp / OTT Apps Voice Traffic in India ?

Will Voice Over LTE takeoff as OTT Apps Threaten Telco Revenues ?

VoLTE to Replace 2G 3G CSFB CallsVoice over LTE or VoLTE may be launched within 2014. In particular, AT&T and Verizon are keen to move voice traffic currently occupying 2G/3G spectrum. As a reminder, before VoLTE is launched, all voice calls currently drop down to either 2G or 3G network, using a technology called Circuit Switched Fall Back (CSFB). Thus, globally, LTE is purely being used for data traffic at present.

The intention of AT&T and other Telcos is to shift the voice traffic to VoLTE, in order to then free up their 2G/3G spectrum resources. These resources would then Continue reading Will Voice Over LTE takeoff as OTT Apps Threaten Telco Revenues ?