MakeMyTrip (MMYT) launched in 2000 focused on Airlines Ticket Booking both the non-resident Indian (NRI) inbound traffic as well as the Indian domestic traffic. Since then it has ventured into IRCTC Railway Ticket Booking as well as Selling Hotels & Tour Packages. Excerpts from Management’s Interaction is as follows,Continue Reading
Internets Largest Professional Networking company, LiknedIn derives a quarter of its revenues from Marketing Solutions which is expected to touch $450 Mn by end of 2014. LinkedIn continues to evolve and enhance its solutions for marketers. The initial focus on directly sold premium CPM-based sponsorships and guaranteedContinue Reading
Facebook has a great user engagement model but has lacked to monetize the same despite several big attempts in the past. Facebook’s new design includes a new look for News Feed that can be organized based on friends, photos, music, following, games and groups. One of Facebook’s biggest long-term driversContinue Reading
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