Amazon Prime Video, Netflix and Jio’s new rival, promises to change the rules of game. Amazon Prime Video’s unlimited ads free and on‐demand services come for an annual subscription of INR499 versus Netflix’s INR500 (basic pack) per month. This works out to ~INR42/month. Jio under Welcome offer is offering massiveContinue Reading
Facebook stated that video views grew >50% between May and July of this year and now exceed one billion views per day , with 65% viewed on mobile (YouTube is likely near 7bn/day and growing ~20% y/y). This follows comments by the company in late June that video views hadContinue Reading
Yoku Tudou, Online Video Sharing Giant from China has initiated mobile ad experiments with leading brand customers from auto and cosmetics, with mobile ad rev contributing still low single-digit of total rev in 2Q. Mobile monetization for the company is still in very early stage and another 9~12mth delay isContinue Reading
Youku Tudou, a leading online video operator in China, has revealed several milestones around its video services. At the end of March, Youku Tudou reached 100m daily unique visitors (UV) including 20m monthly UV on Mobile. This means 20% of its Traffic is from 3G enabled Mobile Networks. Daily videoContinue Reading
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