Atlast Indian companies have realized the importance of Creativity and Innovation. AirVoice Infocom Erode Limited a Erode, TamilNadu based company has been awarded a patent by Controller of Patents, India for Mobile Advertising technology known as HapAd.
With HapAd technology, a consumer gets paid to listen to an advertistement before he makes a call. What benefit does the consumer have ? The consumer account gets credited for listening to the Ad. Their could be much more than this – half way through the ad, I decide to purchase the product and I should be just a push-button away to kick off the transaction. The key challenge the company faces will be targetting the ads.
Stay tuned for more.
Tags: Mobile India, Mobile Ads, Mobile Patents, Patent India
Interesting..really it is going to be true user friendly (or fundly) software..already online radios like shyamradio.com are planing this way..contests based on ads and awarding the right answers..in the same wave length another online tamil tv shyamtv.com is planning..so we will be getting paid for listening/viewing..cho..chweet
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